The aim of this report is to explain and
evaluate the changes that the owners of Cave Café have introduced. Cave Café
was the most popular café until April, when Starbucks opened and the Cave’s
sales started to decrease. When it happened the owners thought that they had to
do something.
The first change that we have found is the
decoration. Now it seems a relaxing place unlike it was before, it had the same
atmosphere that any other pub but they have put specials air fresheners and you
now you have the same feeling if would be in your house very in peace.
A few months ago, before summer, Cave Café was
quite small and you can’t have a café there, you had to have it while you were
walking, but in holidays they made it bigger and now it’s a place where you can
have a café with your friends. Also there are sofas with its pillows and it’s a
place much more comfortable.
As a result of these changes the sales have
increased again and Cave is always full of people. The owners are very happy
because their Café is again a place where the people go to have a great time
but in my opinion they could redecorate the entrance to do it more attractive
for the people who pass every day for there and they will have more customers.
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